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Upsizing

Office Upsizing | Visual Identity

Office Upsizing supports the activities of Earthday Money non-proft organisation based in Shibuya, Tokyo. This logo was designed to symbolise it’s vision towards a generative and circulating flow of sustainable business and economy – contrasting with the term ‘downsizing’.

Each colour represents its four main activities – pink for support of Earthday Money, yellow for support of NPO’s, green for support of farmers’ markets and blue for academic work.

Copyright © 2017 Akiko Totsuka. All Rights Reserved.